Build Your Influence. Own Your Story. Lead with Impact.
About
Welcome to my website—a space where strategy meets storytelling, and ambition meets identity.
Born into one culture and shaped by another, I came to Germany as a refugee and built my career, independence, and identity from the ground up. By 23, I have over five years of work experience, and two years shaping executive brands and digital influence—while simultaneously pursuing a degree in Transculturality, Media, and Culture Studies.
Today, I specialise in helping leaders and professionals build thought leadership online, using my expertise as a social media strategist for a top software firm. But beyond strategy, I understand the deeper layers of identity, culture, and visibility in the digital world.
Master Social Media & Thought Leadership
Entry level
Build your influence.
You want to learn the foundations? Read my blog posts for free, high-value insights on building thought leadership, optimizing LinkedIn, and crafting a personal brand that gets noticed.
Intermediate
Own your Story: Take control of your digital presence with my comprehensive course designed for C-level executives, managers, and professionals.
Learn how to position yourself as an industry leader, create engaging content, and leverage LinkedIn’s algorithm to expand your reach—in just 30 days.
Advanced
Lead with impact: For those who want a fast and tailored approach, I offer private consultations where we refine your messaging, optimize your profile, and develop a content strategy that works for you.
Get direct, actionable feedback and a custom roadmap to accelerate your thought leadership.
Research & Transculturality
My research in Transculturality, Media Science, and Cultural Studies has deeply influenced not only my perspective but also the way I approach marketing and thought leadership. Understanding how cultures intersect, evolve, and shape identities has given me a more profound, community focused approach to digital strategy.
In a world where connection is everything, I’ve made community-building and authenticity the core of my marketing philosophy. Transculturality has taught me that influence isn’t just about visibility—it’s about resonating with people across backgrounds, industries, and experiences.
Curious to learn more? Explore selected pieces of my research, case studies, and essays on transculturality and its impact on media and marketing.
Fashion entries
Personal Blog
Cinematic features
Get in touch
Your journey to thought leadership and digital influence starts with a conversation. Whether you have questions, topic suggestions for the blog, or need guidance on the best path for you, I’d love to hear from you!
Once we get into the routine of how we dress, it can be hard to escape that mindset.
In the following I will present a framework to look at this routine from a different perspective.